Alive, part of CBS Outdoor's plan to kick everybody's ass, populates London's already well populated tube escalators with refreshing, and creative visuals. Based on the platform of the Digital Escalator Panels which are now in their fourth year of entertaining commuters.
The most exciting media on the DEPs spans action from panel to panel creating the sensation of the panels actually being windows onto another reality, a reality that is, perhaps, more exciting than Tottenham Court Road station.
The 23” screens made by Zytronic for Esprit communations are designed to deliver an extremely robust, fully laminated, anti-glare coated glass solution that could meet IP65 Section 12 requirements (whatever that is), they are ruggedised, vandal-resistant, sealed enclosures and had to undergo an extremely rigorous testing process which included a dust tunnel and hammer test; burning at 1,000°C for one hour without any emissions, and full submersion under water. So, whether you are drowned, burned, or hammered these screen will deliver entertainment to you, even if you find your self in a dust tunnel.
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